Archive for the ‘Video’ Category

The old adage that a picture is worth 1,000 words is so true in today’s world.  As we have become so accustomed to “seeing” things in real life.  Whether that be in our arcade games, driving simulators, product development, marketing or other.  The fact that we must “see to believe” is so very true these days.

The use of 3D Animation in so many areas is quite prevalent in today’s world. We see it in commercials, films, cartoons, marketing and so many other areas of our life. It’s used in so many areas because people “get” it, when they “see” it.  We have moved from a culture that was fed by our imagination, through reading and sorts to requiring to be visually stimulated about everything.

This is true in the architectural world as well.  Architects have been moving toward a more visual way of designing.  The software they use designs in 3D in real time.  So as they draw single lines for a wall, they can view that wall in three dimensions by looking at it in perspective.  This helps the architect visualize the design better, and make adjustments to the design that will better fit the client’s needs.

The “picture” that is developed through this process can then be taken and put into motion! We like to call it the fourth dimension.  Motion brings life to the image and that life brings a certain realness to the project.  If a picture is worth a 1,000 words then using 3D Animation in your next project to help communicate your vision just might be priceless!

There have been movies that portray the “future” with 3D Animation.  Today some of those things are actually happening!  I can’t help but think that some influence of today came from visually interpreting what might be, yesterday.

The use of 3D Animation in the architectural field has been a growing industry for many years now.  Architects are developing their cad models in 3D, visually making changes to drawings because of what the architect can view in 3D through a computer screen at design time etc. Architects do a great job during the “design” process, construction contractors do a great job during the building phase of a project.  But when a project needs public acceptance, approval or buy-in that’s where 3D Animation from 3Dream Studios comes in.  3D Animation can help communicate visually what the project will bring to the community, owner or investor in the future.

Using 3D Animation makes sense to help visualize the future!

Large cities typically have bond issues for many different projects that the public votes on. The key to having a successful turnout in voters, and receiving the outcome expected (bond to pass) the voters must have a full understanding of what is being proposed.

3Dream Studios has been a part of several bond issues that have used 3D Animation to help communicate the “what” and the “why” of a project.  They “what” of a project is where 3D Animation comes in, as 3Dream Studios can produce compelling visuals by using 3D Animation to help communicate anything from a new community center to a Class 6A State championship basketball arena. The “why” of a project is important for the voters as well.  They will be agreeing to a potential tax increase for many years to help pay for such an improvement.  The “why” of a project can be communicated with video production and strategic story telling.

All together making 3D Animation and video production two key ingredients to helping your next bond issue pass with flying colors.  Projects that 3Dream has been a part of have had record breaking voter turnout, because the voters recognized through the 3D Animation the “what” of a project and through compelling video production could fully understand the “why”.